Nike AF1 Parks & Rec— Payphone Photobooth
︎ December 2019, New York
Keep in mind the date: 2019, AI wasn’t event making the Will Smith spaghetti yet. We utilized cloud AI we were able to create a “greenscreen-less” experience for guests with a custom backdrop based upon their selections. Guests navigated the menu system via the payphone keypad and hanging-up the phone to take the photo.
Agency: Optimist Inc., cortona